Jason Mraz Tour Poster

The rural landscape in the background suggests that he is a country/ acoustic singer who doesn't need big stages and equipment, all he needs is his guitar to make music and this is shown by a guitar image being central on his tour poster. This heightens his acoustic title as most acoustic singers only use one instrument and this is most commonly a guitar. The country background also presents a calm, relaxed and untouched scene, which could symbolize his style of music. The country setting of his tour poster could also be used to reflect his strong opinions on the environment, as it has been known that Jason Mraz thinks highly about protecting our natural surroundings.  Another pastoral and natural image and symbol used on this tour poster is the cartoon image of the sun. This could have been used as a symbol for happiness and brightness which could reflect his peaceful toned music. There is also use of pastoral colours, such as yellow and green.  Green is the pervasive color in the natural world, it is soothing and is mentally relaxing. By using the colour green we immediately gain an acoustic feel. Also 90% of the tour poster is filled with a blue sky, blue is a very engaging colour which could have been used to gain new fans and listeners. Also we have become very dependent on the colour blue as it is a very constant colour in our lives (colour of the sea & sky). Using these pastoral colours creates an easy feel to the poster and suggests his laid back attitude to his music.
The title 'Jason Mraz' is printed in a stereotypically masculine font, it is black and bold. This is very striking to passers by. The use of this font could suggest that just because he is an acoustic, thoughtful and emotional singer does not mean that his masculine image should be weakened. It is also in a quirky style of font, which could reflect his individuality and his different approach to music. Overall the text printed on this poster is eye catching and even people quickly passing by will easily be able to grab the information they need to attend.
Jason Mraz is usually shown as a cartoon figure, so carrying on this constant theme on this tour poster will attract fans and make his tour noticed. He is also wearing a straw hat which is another idea and symbol linked with acoustic singers, this could attract new listeners who like acoustic music in general. The hat however has been lifted above Jason Mrazs head, this could suggest two things. It could suggest that he is trying to lift the stereotype of acoustic singers, or could suggest that his thoughts have caused the hat to rise above his head.