Monday, 7 March 2011

Final product

are you satisfied?
Overall I am extremely satisfied with what my group has produced, i believe we have created a music video that is parallel to the conventions of any music video in a modern society. From the beginning we aimed to produce a video that would contain a narrative and a performance and when watching our music video back we think this is the best decision we made. I think we have made a clear narrative that our target audience can relate, this has been done through the development of characterization of the two lovers. I feel that by having believe able actors in the videos who could express emotions clearly we were able to represent the themes of love, loss and hope very well.
I think that my group in the end worked very hard as a team in order to finish the project and have overcome many obstacles that hindered our progress, but our high spirits and motivation helped us strive for success.

what would you change?
When researching for our music video we created a storyboard in which my group worked together to carefully plan each shot, however when starting to film we rarely looked at it and this is where i strongly believe our project began to fall apart. Furthermore, this lead to my group not entirely knowing what to film which meant it took longer then planned to get the shots that we wanted. We eventually went back to our storyboard and everything started to become easier and we finally decided to stick to our original ideas. If we had stuck to this is the first place i believe we wouldn't have wasted as much time as we did trying to rethink ideas.
If i could start this project again i would also choose an artist (Lucy) in which was more accessible, I've found it extremely difficult getting in contact with Lucy. Originally we wanted to film her performing 'Bullet' and numerous times have turned up and the gig has been cancelled. This meant we had to think of new ideas that didn't involve Lucy actually being in the video... which lead to me miming the song. I also think that more contact with Lucy would have helped us with the meaning behind the song which would have been useful as we might have had more ideas with the narrative.
I also think that choosing a female character that was quite timid was a bad desicion in my group, as being infront of the camera requires confidence and without this it meant we wasted time trying to force perfect shots. If I had suggested that I should be the lead female then we would have finished the project alot quicker, resulting in more time for editing and perfecting my evaluation.

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